Sinowei News and Events

Misconceptions of Western Brands Entering China
We’ve heard the saying, “the great things don’t come easy”. This will resonate with companies who try to establish a presence in China – the largest market in the world.

Sinowei strengthening permanent presence in China
Sinowei is opening its second Import Pavilion in China, strengthening opportunities for Western companies to trade with the world’s fastest-growing market.

China Consumption Trends for 2023: Rebalancing The Economy
“It is vital for companies not to underestimate the strength of domestic brands” While businesses are bracing themselves for a choppy start to 2023, there is also a sense of a light at the end of the tunnel. Inflation, the War in Ukraine and China’s reopening after...

RCEP Shangdong Import Expo 2022 – Complete
One good thing about Summer drawing to an end - is the return to business as usual! Sinowei Shanghai have just wrapped up their first show in months. Having endured months of strict Covid lockdowns and restrictions, Hunter and Rayna did an amazing job representing our...

Why is Chinese New Year celebrated in Jan/Feb? Lunar vs Solas Calendars?
A cool thing about the Chinese, is they’re great travellers and seekers of adventure. As a result, we’ve seen waves of Chinese emigration throughout history and their influence can be seen all over the world. An example of this is the fact that twenty countries and...

Export Bottled Water to CHINA
In a country that accounts for twenty-percent of the world’s population but only seven-percent of its fresh water supply, it’s no surprise that China is the largest bottled water market. Three key driving factors for this are;(1) Water pollution and several water...

United Kingdom Import Pavilion at CIIE 2021
And… that’s a wrap for opening Day at theChina International Import Expo 2021! That’s a wrap for the CIIE opening day in Shanghai! A lot has happened since -we were here last. Until November 10th, all attendees will be able to visit our booth [ 2.2 A5 – A6 ] where we...

Cheers Whiskies and Spirits Club Launching
#Cocktails anyone? What a launch party for our Cheers Whiskies and Spirits Club! A huge congratulations to our #Shanghai team who did a wonderful job hosting in our Showroom. With #CIIE just days away, we thought we'd invite some guests to meet the team and learn more...

Shipping Monkeys to China…Happy Monkeys that is!
In sales, the first orders gets everyone excited.. especially when the brand is British and the market is China. However, the harder test is; will the buyers re-order? In the case of Happy Monkey smoothies and milkshakes we are now shipping 40ft loads from 20ft loads...

Shenzhen Whiskies and Spirits Show
A fantastic exhibition #Shenzhen #TOEwine Expo International! Well done to our Sinowei team who did an excellent job growing #brandawareness for Sinowei's extensive drink portfolio... and even overcame extreme weather conditions in the middle of it all! Travel...

Just Over A Month Until China’s Moon Festival
China is renowned for its fascinating traditions and sensational celebrations. Peppered with vibrancy and generous rituals, China is home to some of the most spectacular celebrations seen in the world. There is no better evidence for this than China’s Moon Festival....

Meet The Buyer Event Marks Count Down To CIIE In 2021

China International Consumer Products Expo
Last week, our Shanghai team visited the beautiful island of Hainan to exhibit at the consumer products expo. We launched a number of great brands from Ireland, UK and Europe, new to China. Hainan’s Free Trade Port presents great opportunities for western brands due...

China International Import Expo 2020
Do you want to join us at our booth at the CIIE or have your products exhibited by us, with our expert team of translators, who can promote your products at the show and also at our showroom, website, WeChat and many more? CIIE attracts importers from every province...

Consul General Zhang Meifang Meets with Representatives of the Northern Ireland Government and Enterprises
The China International Import Expo (CIIE) is an important opportunity to deepen mutually beneficial economic and trade cooperation between China and Northern Ireland. On February 19, 2020, Consul General Zhang Meifang and Gerry O'Reilly, CEO of Sinowei, met with...