Welcome to Sinowei

Successfully marketing companies and brands in China




Find out more

Business the Chinese Way

Establishing Sinowei in China has been a challenge, like nothing I’ve experienced before. So much is different; the scale of the population, the size of the cities, not to mention the distance, language, and business culture was all new. The size of the prize is big and this is the attraction. It has been an invigorating experience from the start. Now that our team is fully in place in Shanghai and Belfast we invite you to join us on a new journey to THINK BIG AND THINK CHINA!
Gerry O'Reilly

Founder and CEO, Sinowei

We offer an initial Free consultation with our Belfast team and Shanghai team, which includes:


  • Understanding your company, products, brands, capacity, geographical spread.
  • Prepare Product-China market fit
  • Early potential customer profiling
  • Legal requirements, China government certifications and trademark protection
  • Expectations for China
  • Potential market entry strategy and matching budget

CIIE 2020

Do you want to join us at our booth at the CIIE or have your products exhibited by us, with our expert team of translators, who can promote your products at the show and also at our showroom, website, WeChat and many more?

CIIE attracts importers from every province in China and across every industry to the National Exhibition and Convention Center for a week-long trade show. The event is also a national priority for China and hosts senior national officials from Beijing, including President Xi Jinping. Over the last three years since the inaugural expo in 2018, CIIE has become the premier opportunity for bringing nation-wide market and government attention to international products and services.


  • 400,000 Chinese buyers
  • $57.8 billion in transactions
  • 180 Countries and regions participating 
  • 3,800 Enterprises exhibiting
  • 250 Exhibitors of Fortune Global 500 companies and industrial leaders

China International Import Expo 2020 Countdown









Who we are and what we do 


Companies & brands we represent in China

Successfully marketing brands in China.

Sinowei is a China centric focused company led by a team of experienced entrepreneurs and talented individuals with the skills, attitude and expertise required to win business in China. Our team of highly educated executives are multi-lingual professionals who know how to conduct business in China.

Sectors we work in

Food & Beverage

Health & Beauty

Cosmetics & Fragrance

OTC Pharmaceutical

Featured Case Studies

See how we have successfully helped to market brands and companies in China

We can help you sell your product in China. Get in touch to find out more.

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